Richard Petty and AJ Allmendinger to Celebrate STP and the Brand’s Return to Racing

By Auto News Log • June 2nd, 2011

Historic 1972 and 1979 No. 43 STP Cars to be Part of Celebration

WHAT:

Richard Petty and AJ Allmendinger together with Kansas Speedway president, Patrick Warren, welcome vice president of marketing for Armored Auto Group, Johnathan Paluga, and STP to the track as the iconic brand returns to its racing heritage. Petty and STP forever changed the sponsorship landscape within the sport of auto racing back in 1972. This weekend STP and Richard Petty Motorsports team up again with the historic STP No. 43 paint scheme returning to the track during the STP 400 at Kansas Speedway. Allmendinger will pilot the No. 43 STP Ford Fusion featuring a modern replica of the 1972 paint scheme with the original Petty Blue and STP Day-Glo Red – made famous by the King.

Paluga will be available to talk about the brand’s return to racing and their expanded motorsports sponsorship portfolio with several multi-year track sponsorships and continued presence in various series including NASCAR, NHRA and World of Outlaws.

LIVESTREAM LINK:

To view the press conference via livestreaming, please visit http://www.nascar.com/multimedia/webcast/media_conference/.

WHO:

Richard Petty, NASCAR Hall of Famer and owner of Richard Petty Motorsports

A.J. Allmendinger, driver of the No. 43 STP Ford Fusion for Richard Petty Motorsports

Patrick Warren, president of Kansas Speedway

Jonathan Paluga, vice president of marketing for Armored Auto Group and STP, North America

WHEN:

Friday, June 3, 2011

Press conference at 9:00 a.m. local time (CDT) with photo opportunity to follow

PHOTO OPP:

Photos available upon request of No. 43 Richard Petty Motorsports STP Ford Fusion and historic 1972 and 1979 No. 43 STP cars that will be on display following press conference

WHERE:

Will take place at Kansas Speedway Media Center

CONTACTS:

Lindsey Early
312-451-3574
lindsey.early@matter-edelman.com

Rachel Potee
312-240-2950
rachel.potee@matter-edelman.com

Source: Courtesy of MATTER, Edelman Sports & Entertainment Marketing

 

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