NASCAR Stars Tony Stewart and Greg Biffle Team Up with Office Depot and 3M to Find the Next ‘Official Small Business of NASCAR, Courtesy of Office Depot’
Two Small Business Finalists Will Compete For Title And A Chance To Win $1 Million
Boca Raton, Fla. – Small business owners, get ready to think big!
Office Depot (NYSE: ODP), celebrating 25 years as a leading global provider of office supplies and services, is teaming up with 3M® and NASCAR® stars Tony Stewart, driver of the No. 14 Office Depot/Mobil 1 Chevrolet, and Greg Biffle, driver of the No. 16 3M Ford, to offer the exciting possibility of a $1 million payday for one small business owner through the “Official Small Business of NASCAR, Courtesy of Office Depot” sweepstakes.
The sweepstakes runs from now through May 28 and small business owners can enter online and – new this year – via their SmartPhone at OfficeDepotRacing.com. Two small business owners will be randomly selected as finalists, earning them a $10,000 small business makeover from Office Depot* and a VIP race weekend experience for two – not to mention a chance at the $1 million prize! Plus, as an extra reward to small business owners who participate, Office Depot is giving away one $1,000 Office Depot gift card every day during the sweepstakes entry period.
“I’m very excited to be part of the ‘Official Small Business of NASCAR, Courtesy of Office Depot’ sweepstakes again this year, and to provide an opportunity for hard-working small business owners across the country to win big,” said Stewart, who is a successful entrepreneur with 13 small businesses of his own. “I know first-hand how much hard work, dedication and focus it takes to build a successful business, and I have tremendous respect for small business owners in every field. I hope many of them will take advantage of this great opportunity and enter the ‘Official Small Business of NASCAR, Courtesy of Office Depot’ sweepstakes today. Greg (Biffle) and I really want to deliver the $1 million prize this year – we’re ready to take care of business!”
How It Works
Two eligible small business owners will be randomly selected as finalists in the sweepstakes, with Stewart and Biffle taking to the racetrack to determine their fate during the nationally televised NASCAR Sprint Cup Series™, Labor Day Classic 500 race at Atlanta Motor Speedway (Sunday, Sept. 4, 7:30 p.m. EDT, ESPN).
Stewart will display the name or logo of one small business finalist on his No. 14 Office Depot/Mobil 1 Chevrolet during the Labor Day weekend race, while Biffle will feature the name or logo of a second small business finalist on his No. 16 3M Ford. The small business that appears on the highest-finishing driver’s car will be named the “Official Small Business of NASCAR, Courtesy of Office Depot.” And if Stewart or Biffle wins the race, the small business featured on the winning car will take home $1 million!
“Tony (Stewart) and I were really disappointed that we weren’t able to deliver the $1 million prize last year, so we’re very excited to have another chance in 2011,” Biffle said. “I’m proud to partner with Office Depot and 3M on the ‘Official Small Business of NASCAR, Courtesy of Office Depot’ sweepstakes again because, like Tony, I’m a small business owner, and I have a true appreciation for what it takes to build a successful business. It would be pretty incredible to celebrate winning at Atlanta Motor Speedway for the first time in my Sprint Cup Series career by presenting the $1 million check to one lucky small business owner in Victory Lane.”
Stewart is the defending winner of the NASCAR Sprint Cup Series™ race on Labor Day Weekend at Atlanta Motor Speedway and has three career wins while competing in NASCAR’s top series at the 1.54-mile track. Biffle is still searching for his first win at Atlanta, but has notched three top-five and nine top-10 finishes in 16 NASCAR Sprint Cup Series™ starts there.
Generating Support: Votes Can Help
Small business owners hoping to gain an edge on the competition can ask their friends and family to vote for them during the entry window. Each valid vote a small business receives provides an additional entry for that small business in the sweepstakes. Small business owners will have the ability to create a business profile page, complete with an image and business profile, once entered in the sweepstakes. They will then be able to invite family and friends to visit their unique page and vote for them there.
Sneak Peek: Your Small Business Logo Could Appear Here
During the upcoming NASCAR Sprint Cup Series™, Showtime Southern 500 race at Darlington Raceway (Saturday, May 7, 7:30 p.m. EDT, FOX), Stewart will feature a special rear panel on his No. 14 Office Depot/Mobil 1 Chevrolet promoting the sweepstakes and giving small business owners a sneak peek at where their company’s logo could appear on his car in September.
Biffle will run a special panel generating awareness for the sweepstakes on his No. 16 3M Ford during the upcoming NASCAR Sprint Cup Series™ race at Dover International Speedway (Sunday, May 15, 1 p.m. EDT, FOX).
Enter For a Chance To Win: Sweepstakes Details
The “Official Small Business of NASCAR, Courtesy of Office Depot” sweepstakes launched on May 1, and entries can be submitted online or from a Smartphone at OfficeDepotRacing.com now through May 28. No purchase is required. Void where prohibited.
The “Official Small Business of NASCAR, Courtesy of Office Depot” sweepstakes finalists will both receive:
• A $10,000 small business makeover from Office Depot (*if applicable, the $1 million prize would be awarded in lieu of the $10,000 small business makeover)
• VIP race experience for two at the September 3-4 NASCAR Sprint Cup Series™ race weekend at Atlanta Motor Speedway
In addition to the above, the “Official Small Business of NASCAR, Courtesy of Office Depot” sweepstakes winner will receive:
• A license to use the “Official Small Business of NASCAR, Courtesy of Office Depot” logo for one year
• NASCAR® bar mark on company stationery materials (to be printed by the Copy & Print Depot at Office Depot)
*The “Official Small Business of NASCAR, Courtesy of Office Depot” sweepstakes is open to legal residents of the 50 United States, the District of Columbia and Canada (except Quebec) who are over the age of majority and own an eligible small business with no more than 99 employees. Odds of winning a daily prize (ARV: $1,119.90 USD) or finalist prize (ARV: $29,688.00 USD) depend upon the total number of eligible entries received. Odds of winning the grand prize (ARV: $1,001,250 USD where assigned race car is the overall race winner or $1,250.00 USD where assigned race car is not the overall race winner) depend on performance of the assigned race cars during the race.
The sweepstakes is subject to the complete Official Rules available at OfficeDepotRacing.com.
For media information about Office Depot and its NASCAR sponsorship, please visit http://socialpressofficedepot.com/office-depot-racing/.
To learn more about the products and services available at Office Depot, please visit your local Office Depot retail store location or www.officedepot.com.
To become a fan of Office Depot on Facebook and receive exclusive content, offers and more, please visit www.facebook.com/officedepot. To follow Office Depot on Twitter, please visit www.twitter.com/officedepot.
About Office Depot
Celebrating 25 years as a leading global provider of office supplies and services, Office Depot is Taking Care of Business for millions of customers around the globe. For the local corner store as well as Fortune 500 companies, Office Depot provides supplies and services to its customers through 1,641 worldwide retail stores, a dedicated sales force, top-rated catalogs and global e-commerce operations. Office Depot has annual sales of approximately $11.6 billion, and employs about 40,000 associates around the world. The Company provides more office supplies and services to more customers in more countries than any other company, and currently sells to customers directly or through affiliates in 55 countries.
Office Depot’s common stock is listed on the New York Stock Exchange under the symbol ODP. Additional press information can be found at: http://mediarelations.officedepot.com and http://socialpress.officedepot.com/.
A recognized leader in research and development, 3M produces thousands of innovative products for dozens of diverse markets. 3M’s core strength is applying its more than 40 distinct technology platforms – often in combination – to a wide array of customer needs. With $23 billion in sales, 3M employs 75,000 people worldwide and has operations in more than 65 countries. For more information, visit www.3m.com or follow @3MNews on Twitter.
The National Association for Stock Car Auto Racing, Inc. (NASCAR) is the sanctioning body for one of North America’s premier sports. NASCAR is the No. 1 spectator sport – with more of the top 20 highest attended sporting events in the U.S. than any other sport, and is the No. 2 rated regular-season sport on television. NASCAR races are broadcast in more than 150 countries and in 20 languages. NASCAR fans are the most brand loyal in all of sports, and as a result more Fortune 500 companies participate in NASCAR than any other sport.
NASCAR consists of three national series (the NASCAR Sprint Cup Series, NASCAR Nationwide Series, and NASCAR Camping World Truck Series), four regional series, and one local grassroots series, as well as two international series. Also part of NASCAR is Grand-Am Road Racing, known for its competition on road courses with multiple classes of cars. NASCAR sanctions more than 1,200 races at 100 tracks in more than 30 U.S. states, Canada and Mexico. Based in Daytona Beach (Fla.), NASCAR has offices in New York, Los Angeles, Charlotte (N.C.), Concord (N.C.), Conover (N.C.), Bentonville (Ark.), Mexico City, and Toronto.
Source: Courtesy of MATTER, Edelman Sports & Entertainment Marketing