Child Passenger Safety Week Highlighted at GM Test Track

By Auto News Log • September 21st, 2010

ORLANDO, Florida – For the third straight year, Safe Kids Buckle Up (SKBU) will celebrate National Child Passenger Safety Week at GM’s Test Track attraction in Orlando. Child passenger safety activities will begin on Friday, September 17 and continue each day through Sunday, September 26.

The 2010 activities will be similar to those of 2009, with a few enhancements. New for 2010, AAA National and AAA Auto Club South have partnered with Safe Kids to provide resources.

Safe Kids will be positioned on the main floor of the product area where guests exit the Test Track ride. There will be a “CPS Station” set up in the product area, with a digital scale, overhead laser to measure height, and a display of different types of child safety seats.

Kids will have their weight, height and age recorded, and will be given a “prescription” for riding safely. A reference guide containing state child occupant protection laws will be on hand. If parents have additional questions about the proper use of restraints, the display seats and nearby vehicles will be used to demonstrate correct installation, use of LATCH, and to conduct safety belt fit tests.

An estimated 15,000 – 20,000 guests will pass through the display area each day during during the time Safe Kids is there. “This opportunity at Test Track has proven to be an effective way to educate a large number of parents on child passenger safety, as well as provide a tremendous amount of exposure to the Safe Kids Buckle Up partnership with the GM Foundation”, said Torine Creppy, Director of the Safe Kids USA SKBU program.

Source: GM


Leave a Comment

« | Home | »