Aston Martin Big 5 Driving Experiences
Frankfurt – Aston Martin will welcome to the 4th event of the Big 5 Driving Experiences – ON TRACK Nürburgring on the 29th of August – their biggest group yet in celebration of its longstanding belief in continued customer relationships from purchase to the road. Combined with the previous three events, more than 200 Aston Martin owners from 11 countries worldwide will now have experienced personalised hands-on tuition, exhilarating for both the novice and the more experienced driver alike.
The Big 5 started earlier this year in February with Aston Martin ON ICE seeing once more a strong increase in both driver and audience participation attracting customers worldwide to the luxury resort of St Moritz. ON TRACK then initiated with the first of Performance Driving courses at the Boxberg proving ground in Germany on the 22nd of May, covering over 1.000.000m2 of test tracks and one of the only seven high-speed ovals in Europe. Monza ON TRACK followed on the 30th of June, as one of the most historic motor racing circuits in the world, featuring spectacular curves. After this Grand Prix Nürburgring ON TRACK experience on the 29th of August, the series will come to a close with the Spa-Franco champs ON TRACK event offering the “La Rouge” experience on the 28th of September 2011.
Jeffrey L. Scott, Managing Director of Aston Martin Lagonda of Europe, said: “This series is bringing together fantastic cars and passionate owners. It is a great opportunity for our customers to enjoy their Aston Martins in an environment where they also learn about our cars through the handling techniques taught. For our team this is a superb opportunity to also foster the personal relationships with our customers that we build over the years, and for others to be introduced to the Aston Martin family. These events have been enthusiastic gatherings, creating great courses in elite training conditions.”
At all events, Aston Martin owners are invited to participate in their own cars learning firsthand the best techniques for every-day use, and the cars’ technologies with full service support by Aston Martin with the support of professional instructors. In addition, Aston Martin also provides the full range of the Vantage family, the DB9, DBS and the Rapide including also the brand new V8 Vantage S and Virage models.
Source: Aston Martin